top of page
Create Your First Project
Start adding your projects to your portfolio. Click on "Manage Projects" to get started
McCormick Black Peppercorn Bottle
Role
Videographer, Writer, Editor
Project type
Organic Social Media Video
Company
McCormick & Company
Industry
Food
To highlight the sustainability of its packing, the McCormick social team asked that I film, write copy and edit a video featuring the Black Peppercorn bottle. Because there was a pattern of our videos using voice filters getting more views than average, I made sure to utilize this feature. This paid off as this video organically acquired 2 million views.
Click video for sound.
bottom of page